<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1407177552629090&amp;ev=PageView&amp;noscript=1">

Marketing and Branding Blog | SilkCards

Brielle Yang

Brielle Yang

Recent Posts

7 Cold Foil Business Cards With Texture That's Just Unreal

[fa icon="calendar'] Apr 30, 2017 12:53:00 PM / by Brielle Yang posted in business cards

[fa icon="comment"] 0 Comments

So we're sure that you've seen business cards with foiled accents on them, but that's not what this process is all about. Cold foiling is completely separate and has a distinctly different look. Unlike the "hot foil" (or regular foil) process, cold foil is capable of a variety of different colors and effects while  the regular foiling process is limited to just certain foils.  Check out some of the unique styles we've achieved for our clients with cold foil business cards below.

Read More [fa icon="long-arrow-right"]

Pop Culture Quiz! Name That Movie From Its Business Card

[fa icon="calendar'] Apr 26, 2017 9:19:00 AM / by Brielle Yang posted in business cards

[fa icon="comment"] 0 Comments

You know how much we love business cards. We love movies, too! Mix them together, and you get our business card pop culture quiz! How well do you think you’ll do?

Read More [fa icon="long-arrow-right"]

Make Your Photography Clients Feel "Welcome" With This Trick

[fa icon="calendar'] Apr 21, 2017 8:31:00 AM / by Brielle Yang

[fa icon="comment"] 0 Comments

As a photographer, you are entrusted with capturing some of the most important moments in your clients’ lives. However, getting to that point takes plenty of careful planning, trust building, and open communication between you and your client.

A photography welcome packet or presentation folder is an excellent tool that can help you cultivate better relationships with clients, earn more business and ultimately build your brand to differentiate yourself from competitors.

Read More [fa icon="long-arrow-right"]

How To Create A Trendy Business Card For 2017 & Beyond

[fa icon="calendar'] Apr 17, 2017 2:03:00 PM / by Brielle Yang posted in business cards

[fa icon="comment"] 0 Comments

If you’re in the market for a new business card, you should keep in mind that not all cards are created equal. Style should never be overlooked when it comes to business cards. Two cards can have the exact same information on them, but the one with an eye-catching design will be the only to earn the attention of potential clients. This guide will help you design a fresh look for your card to get more business for your company.

Read More [fa icon="long-arrow-right"]

Attention Photogs! Instagram is Crucial Now More than Ever

[fa icon="calendar'] Apr 14, 2017 10:04:00 AM / by Brielle Yang posted in marketing

[fa icon="comment"] 0 Comments

For a professional photographer, it’s essential to use a variety of resources to build your brand. If you’re struggling to bring in more customers, Instagram can be a great tool for getting your name and talent out there. Instagram is a social network site that will allow you to promote your photography and reach millions of users.

Read More [fa icon="long-arrow-right"]

I'm a Photographer: How Should I Design My Business Cards?

[fa icon="calendar'] Apr 11, 2017 11:15:00 AM / by Brielle Yang posted in business cards, branding, design

[fa icon="comment"] 0 Comments

Having a well-made business card is essential for any photographer who is looking to build their brand. Decisions such as font style, color, images, etc. should all play a part in the design of your card. If you want to grow your customer base but aren’t sure where to begin with your business card, the following tips can help you develop one that your customers will be sure to remember.

Read More [fa icon="long-arrow-right"]

6 Picture-Perfect Photographer Business Cards [Showcase!]

[fa icon="calendar'] Apr 3, 2017 10:22:00 AM / by Brielle Yang posted in business cards

[fa icon="comment"] 1 Comment

A good photograph can stop someone in their tracks and really make them think. A good photographer, however, must stop someone in their tracks and convince them that they can take such pictures. Then, that customer must retain that first impression well enough to call them when they need a shoot. Drumming up business is sometimes frustrating, but the conversation can start with a great photographer business card.

Read More [fa icon="long-arrow-right"]

How to Use Brand Storytelling to Resonate With Your Audience

[fa icon="calendar'] Mar 30, 2017 9:03:00 AM / by Brielle Yang posted in branding

[fa icon="comment"] 0 Comments

If you are a business owner or a corporate marketer, you can connect with your customer base by forming a connection with them through storytelling. Advertising research has shown that consumers are heavily influenced by emotional response. Your brand’s story will set the tone by presenting a picture of who you are, what your company’s philosophy is, and why the public should care about you.

Read More [fa icon="long-arrow-right"]

Customer Spotlight: Restauranteur Niddal Abedrabbo of ZaTaR Trucks

[fa icon="calendar'] Mar 29, 2017 2:23:47 PM / by Brielle Yang posted in customer spotlight

[fa icon="comment"] 0 Comments

When it comes to restaurant business cards, there's not many more unique than the one for ZaTaR Truck, a food truck service in Texas. The best part about this card is not the way the information is presented but rather the "big idea" on the back of the card and how it shatters the conventional rectangle shape to convey that big idea.

Read More [fa icon="long-arrow-right"]

Company Taglines: Integrate Your Business's Strength in Its Slogan

[fa icon="calendar'] Mar 21, 2017 10:21:00 AM / by Brielle Yang posted in branding

[fa icon="comment"] 0 Comments

Great brands start with company taglines, a slogan that captures the essence of your business. Just imagine a catchy phrase that not only encapsulates what it is you do but also sticks in the minds of prospects and future customers. If you're struggling to find a way to distinguish your business from the rest, creating just the right tagline may be just what you need to strengthen your brand. You can add this slogan to your business cards and other communications to further increase the recognizability of your brand.

Read More [fa icon="long-arrow-right"]

Subscribe to Email Updates