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Marketing and Branding Blog | SilkCards

Henry Fan


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12 Photography Branding Ideas to Amplify Visual Impact

[fa icon="calendar'] Apr 16, 2018 4:33:00 PM / by Henry Fan

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In the world of lifestyle photography, your business brand is the most important indicator of success. But how does one build a personal brand? And what exactly is a “brand”? Here’s a rundown of how to build your brand, attract clients, and grow your business.

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13 Office Productivity Tips to Keep You Focused

[fa icon="calendar'] Apr 9, 2018 1:15:00 PM / by Henry Fan

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When you’re running a business or managing a team, responsibilities tend to pile up until you feel that you don’t have nearly enough time to finish everything you’ve set out to do. The last thing you want is to put in overtime during an already hectic week. This means you have to make the most of what time you do have, and to do that, you need to reevaluate your current workplace strategies.

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Are Business Cards a Marketing/Advertising Expense?

[fa icon="calendar'] Apr 3, 2018 10:13:00 AM / by Henry Fan

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Business owners have a lot to do when running their companies. One important activity is filing taxes. As you prepare the tax return for your company, it’s necessary to understand what constitutes a business expense as defined by the Internal Revenue Service. You want to file your returns properly and get the most deductions allowed while also avoiding mistakes that can lead to penalties and interest payments.

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How to Make Business Cards in Word (& Why You Shouldn't)

[fa icon="calendar'] Mar 30, 2018 10:34:00 AM / by Henry Fan posted in business cards

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Starting a new business can be expensive. You want to do things right, but you don't want to spend thousands of dollars before you can hang your shingle and start doing what you do best—helping people. The longer it takes for you to open up for business, the less good you can do for the world.

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How to Make More Money as a Photographer

[fa icon="calendar'] Mar 5, 2018 9:32:00 AM / by Henry Fan

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You love what you do. You're an artist, you capture beauty and emotion, and you make people happy. Unfortunately, as a freelance photographer, there's a ton of competition fighting for the same clients. It can be difficult to put yourself out there, be seen and heard above the crowd, and find more clients.

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8 of the Best Business Cards for Medical Professionals

[fa icon="calendar'] Feb 20, 2018 4:14:48 PM / by Henry Fan

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If you're a doctor or in the medical industry and struggling with building a brand and designing beautiful marketing materials such as business cards, we've compiled some of the best medical business cards we've ever seen. Look no further for branding inspiration.

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How to Increase Patient Volume in a Medical Practice

[fa icon="calendar'] Feb 9, 2018 11:02:00 AM / by Henry Fan

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Building or maintaining a thriving medical practice isn’t as difficult as it seems. The reason you became a physician was to help as many people as you could. Fortunately, there are many strategies you can implement in order to increase your number of patients. Try some of these suggestions, and you may find yourself with a waiting room full of happy patients.

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7 Mistakes Lawyers Make When Growing Their Firms

[fa icon="calendar'] Jan 30, 2018 1:08:29 PM / by Henry Fan

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If you are trying to attract more clients to your law practice, you’ll need to do more than take out a few ads, attend some mixers, and come up with a catchy slogan. While more people than ever need the services of a lawyer, the market is becoming increasingly saturated in some legal niches, making it harder for any one law firm to make the case that they should represent a client.

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What Information Should I Include on My Business Card?

[fa icon="calendar'] Jan 30, 2018 9:01:00 AM / by Henry Fan posted in business cards

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If you've ever been to a networking event, you know that the quality of business cards and the information provided varies greatly from one person to the next. You've likely held on to many of these business cards whereas others have been thrown away or, even worse, left at the event. The question is, do you want to be remembered favorably with a professional-looking card, or do you want to be the business card and the contact who is immediately tossed into the discard pile when they get home?

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What Should be on a Business Card for a Student or Recent Grad?

[fa icon="calendar'] Jan 23, 2018 6:05:00 AM / by Henry Fan

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business card student recent graduate

Starting out in a new career can be intimidating, whether you are about to graduate, entering the workforce, or embarking on a new career adventure. Now is the perfect time to begin flexing your networking skills.

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