If you've ever been to a networking event, you know that the quality of business cards and the information provided varies greatly from one person to the next. You've likely held on to many of these business cards whereas others have been thrown away or, even worse, left at the event. The question is, do you want to be remembered favorably with a professional-looking card, or do you want to be the business card and the contact who is immediately tossed into the discard pile when they get home?
If you are still brandless in the competitive legal industry, it’s time to make your mark. Your brand is an important part of any legal business’s marketing development strategy, and savvy lawyers know that branding matters.
Business cards help you make a memorable first impression with a new contact. Unfortunately, flimsy business card stock might make it your last impression.
Networking, as a lawyer, is about more than getting your name out there; it’s about building a brand relationship with a potential client so they trust you. You want to assure the client that you’re willing to help for more than a paycheck. At the same time, when networking, you don’t want to come off as insincere. Trying to find the perfect balance between professional and genuine might be tricky, but completely viable.
Starting out in a new career can be intimidating, whether you are about to graduate, entering the workforce, or embarking on a new career adventure. Now is the perfect time to begin flexing your networking skills.
Whether your own your own law firm or work for someone else, your ability to generate leads and sign new clients will be the difference between a survival-based career and a fulfilling, thriving business. While you need to be aware of the hours that you bill and the services you provide, without a steady stream of clients, your business will die.
If you are thinking about printing your own business cards, it’s important to know that the design on your computer won’t necessarily look like the one you print. Digital and print design both have their own rules, especially when it comes to sizes. The beautiful card you create digitally could turn out to be a blurry mess once you print it if you aren’t careful.
Keeping up with the latest and greatest trends shows your customer base that you aren’t content with merely being average and you have a knack for innovation. Your business card is the impression you will leave with a potential client after your first meeting. This piece of cardstock is your chance to show your clients and professional contacts what you are all about.
Your business card is one of the most important marketing tools at your disposal, but you might not be sure how to create one that is truly memorable. You might have a few ideas of your own but wonder whether you'll be taken seriously with a creative card. Knowing a few key tips could be just what it takes for you to create a business card which helps you get more clients.
You have worked hard to earn your professional or academic degrees. The years logged in intensive studies have really paid off for you both professionally and personally. However, now that you have your own business to promote and manage, you have a decision to make. Should you include your degree on your business card? You definitely want to show potential clients what you have achieved and to display your professionalism, but it may not always be the best idea to add those earned letters after your name.